Packaging that Works

Posted on March 8, 2017

Packaging That Works: Twizzlers with FreshPak

“A package that works" for consumers, is a package that is easy to use, and provides convenience. Consumers judge the value of a product by both the product quality and the quality of the package. All the research shows consumer prefer resealable packages. Today we’ll experience the package that has won the 2017 Silver Award for Innovation from the Flexible Packaging Association

Read More

Posted on March 6, 2017

Packaging That Works: Hunt's Tomato Paste

“A package that works" for consumers, is a package that is easy to use, and provides convenience. Consumers judge the value of a product by both the product quality and the qualities of the package. Today we’ll experience the package that has won the 2017 Highest Achievement Award from the Flexible Packaging Association.

Read More

Posted on October 28, 2015

Packaging that Works: Lundberg Family Farms Rice

In a recent survey conducted by the US Contract Packaging Association, 8 in 10 consumers think re-sealable packaging is important, in a large part because they associate re-sealable with the ability to retain freshness of the product.

Read More