News & Insights

Changing Perceptions on Packaged & Processed Goods

Over the years, consumer perceptions of packaged and processed goods have undergone a significant transformation. Where packaged goods were once synonymous with unhealthy, ultra-processed foods, they are now increasingly recognized as essential for preserving freshness, ensuring safety, and catering to modern health-conscious lifestyles. This shift has been driven by rising demand for Better-For-You (BFY) products, transparency, and sustainable practices. With these evolving expectations and market expansions, the packaging industry has had to innovate to improve operational efficiency and align with today’s consumer priorities.

The Hidden Costs of Zipper

It's no secret in the flexible packaging industry that zippers are everywhere – it’s also not a secret that they are an operational headache and can even be frustrating to useless for the consumer. Furthermore, in an era of demanded sustainability initiatives, production efficiency, carbon footprint and waste reduction, and so on (!) are top priorities for packaging departments. Everything from transportation costs to life cycle waste is under scrutiny - all while brands have to keep consumers happy and loyal while operations needs to stay productive while rolling with the punches.